How to avoid LinkedIn commercial use limit
What Is The LinkedIn Commercial Use Limit?
If you use LinkedIn for prospecting or recruiting people, you should probably know about the LinkedIn commercial use limit. It restricts the number of profiles a LinkedIn user can search for within one month. It was intended to prevent salespeople or recruiters from using the LinkedIn free version for their professional goals, instead of upgrading their personal profiles to paid versions. Prior to this, LinkedIn free users could not see the full names of those people who are of a 3rd level of connection. Right now, all users can see the names of 3rd level connections, but there is a new limit: the number of searches conducted during a month. LinkedIn wants its users to pay for using this social network for prospecting or hiring, as the initial aim of this company was to connect people for private professional use, not for prospecting or hiring.
Is There A Search Limit On LinkedIn?
You can conduct many searches while using the LinkedIn free version, but this social network has applied a commercial use limit to the number of searches you can do during a certain period of time. If the number of searches you conduct exceeds the set limit, the system would recognize you as someone who uses this social network for commercial purposes. As soon as you reach the LinkedIn commercial use limit, you will get a warning. You will receive the first notification when 30% of your searches are remaining. It is worth noting that if you run through the search results too quickly, the warning that you are close to the commercial use limit may not arise.
The LinkedIn commercial limit is calculated based on the following actions:
1. Looking through profiles of people outside your network on LinkedIn.com and in the application (people of 2nd and 3rd level connections).
2. Searching outside of your network.
3. Browsing profiles from the “People Also Viewed” section.
The commercial use limit resets at midnight Pacific Standard Time on the first day of each calendar month. You are not able to see how many searches still remain but, even when you have reached the limit, you will still be able to perform searches, albeit seeing only a small number of search results. What is more, you cannot renew your commercial use limit upon request; it is simply renewed automatically at the beginning of each month for all LinkedIn users.
When you have reached the limit, you have to wait until the beginning of the next month when you will receive new credits. Alternatively, you may consider upgrading to the LinkedIn Premium Business account, Recruiter account, or Search Navigator.
Here are some tips on how to avoid the LinkedIn commercial use limit
1. Narrow Each Search with Keywords
The more specific your search is, the fewer search results you will get and, as a result, the fewer clicks you have to make to view all the search results, all of which will impact the LinkedIn commercial use limit. That’s why it’s a good idea to use keywords and/or filters while searching for people.
Read more about using keywords and Boolean search on LinkedIn in our article here.
2. Search for a Person by Name and Surname
If you are looking for an existing person and insert that person’s name and surname into a search field, such a search would not impact the count. Searching for people from your 1st-degree connections also does not impact the count.
3. Start in Google First
If you are looking for an existing person, it is a good idea to start your search with the help of Google, and then, when you have an exact name and surname, search for this person using LinkedIn’s usual search.
If you are searching for multiple people, begin your Google search with site:linkedin.com/in and then add a keyword or filters in a Google search field. The result you get will look like this:
You should remember that Google doesn’t know you are a LinkedIn member, so it doesn’t affect the level of connection between you and the prospecting people.
4. Seeking content? Leave people out of the search
Whatever you are looking for, if people’s profiles are displayed in a search result, that counts towards the LinkedIn commercial use limit. That’s why, if you are looking for some content on LinkedIn, for example for an article, instead of simply placing the article’s heading in a search field, choose “Content” from the menu or begin your search with a hashtag (e.g. #artificialintelligence), which will automatically filter out people from your search results.
Here is an example of how to search for content using keywords:
5. Use “Recommended for You” to Window Shop
If you would simply like to extend your professional network on LinkedIn, the section “Recommended for You” will help, as it does not impact the LinkedIn commercial use limit. When you click “My Network”, you will see a list of “People You May Know” which you can scroll down forever if you click the “See all” button on the right.
To sum up, if you continue to reach the LinkedIn commercial use limit from month to month, the best option would be to upgrade your LinkedIn free version to a Premium account or use Sales Navigator, but the tips above will also help you to avoid the commercial use limit on this social network.
Incidentally, LinkedIn Sales Navigator has a number of other important and useful features for those who are doing lead generation on LinkedIn.
Subscribe to our blog to get more useful information about lead generation on LinkedIn and plenty more besides. And try Dooozen – a LinkedIn automation tool that helps you avoid the daily grind while working with LinkedIn.
1. How many LinkedIn profiles can I search for?
The LinkedIn policy doesn’t disclose information about how many searches any free user is able to conduct; you will only receive the first notification when 30% of your remaining searches are left. But if you run through the search results too quickly, the warning that you are close to the commercial use limit may not arise.
2. How many LinkedIn connection requests can I send?
There is no exact limit on the number of LinkedIn connection requests you can send per day, but we suggest you not to exceed 150 requests per day to prevent your LinkedIn profile being restricted. Sending a lot of connection requests to people you do not know may be considered as spam, and hence your profile might be restricted.
3. In which cases should I use Sales Navigator or LinkedIn Premium?
If you use LinkedIn for prospecting or recruiting, the best option is to subscribe to Sales Navigator or LinkedIn Premium, as the free version of LinkedIn prevents its users from conducting large numbers of searches over a month, which can therefore pose issues.
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